#Wilson Sporting Goods

Fast failures may be the fastest way

"Speed is the most important thing I can develop," - says Glen Mason

As manager of advanced innovation and industrialization at Wilson Sporting Goods/DeMarini Sports’ injection molding operation, he is acutely aware of the time-to-market impacts of making wrong decisions in the product development phase.

Therefore, based on solid experience, he has chosen Freeform Injection Molding to ensure moving from concept to commercialization with the lowest risk and highest speed achievable.

 “I know I’m going to fail—and I want to fail. Failure is the precursor to success. With Freeform Injection Molding, we can perform the process of testing parts and discover our failures in five days. Mold build suddenly isn’t the slowest part. of product development.” - Glen Mason, Manager, Advanced Innovation and Industrialization at Wilson Sporting Goods/ DeMarini Sports

  “Addifab is allowing me to fail faster. With Freeform Injection Molding in our toolbox, we have optimized subtractive molding.” - Mason says.

 “I know I’m going to fail—and I want to fail. Failure is the precursor to success. With Freeform Injection Molding, we can perform the process of testing parts and discover our failures in five days. Mold build suddenly isn’t the slowest part. of product development.”

Glen Mason, Manager, Advanced Innovation and Industrialization at Wilson Sporting Goods/ DeMarini Sports

If you are also looking for ways to accelerate development cycles dramatically, get in touch or read through the entire story about why Glen Mason chose Freeform Injection Molding.